We are pleased as punch and very grateful for the lovely attention we've gotten.
Ovation Partners with Travel Website Fathom on Curated Trips
Ovation president Jack Ezon said the partnership was a natural fit. He considers Fathom to be a leader in the travel space, one that attracts the kinds of clients Ovation usually works with but who haven't worked with agents before. Ezon also likes Fathom's style, which is "about being approachable and relevant luxury." As he described it, "You know, sometimes you want to wear a Gap shirt with a Chanel belt. ... Fathom gets it."
Travel Pub Fathom Uses Attribution Tech To Prove That Its Content Packs A Punch
Using Curacity, Fathom proved that three of its reviews of five-star properties in New York and Chicago helped generate more than $200,000 in direct booking revenue for those properties. "Digital journalism isn’t an easy business to be in — you put your work out there and you don’t always know what impact it has, especially in terms of monetization," Rosati said. "Now, attribution is becoming a part of how we talk to hotels, and it's because we can say to them, 'We're actually able to measure this.'"
Pavia Rosati of Fathom Will Take You Places Without Leaving NYC
Cue the birth of Fathom. Designed to allow readers to, "indulge in a passion for travel," it’s no wonder that a peek into Rosati's apartment reveals her enthusiasm for travel. "Almost everything here has a travel story," she says as my eyes bounce from souvenir to practical baubles — collectible mementos that seem to signify more than just an "item." I catch Rosati on her work-from-home day (always Thursday), with Napa in her recent rearview and Mexico on the horizon. She turns up the low hum of Van Morrison and sits back on a burnt orange chair, aligned next to a table scattered with globes and magazines — fitting.
Skift Podcast: The Relevance of Travel Media in an Age of Media Abundance
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Fathom Founder Pavia Rosati Reveals the Best Places for a Romantic Getaway and More Essential Travel Advice
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Getaway Guide: Fathom Founders on the Best Fall Destinations
New Guides from the Anti-Tourist Travel Site
This unusually pleasant approach to vacation planning is no happy accident. Motivated by past experiences of wading through extensive recommendation lists, founder and CEO Pavia Rosati worked with editorial director Jeralyn Gerba to "create a beautiful place for the travel-proud to get inspired, then come back and share their adventures."
Former DailyCandy Editors Launch Travel Site Fathom
Whittle the overwhelming amount of content available online down to only the good stuff.
New travel hub Fathom reads like a dinner party conversation among a group of well-heeled travelers at a remote inn in Morocco.
Fathom Travel Site Taps Kate Spade to Guide You Through Your Next Vacation
There are plenty of travel sites out there, but have you ever noticed that almost all of them help you get where you're going and then leave you all alone in the dark once you actually arrive there? What spots are must-see, what food is must-eat, and which shops do you absolutely have to pop into? There really isn't a great way to efficiently and reliably plan out a trip itinerary on the web, except of course for the new travel site and service, Fathom. And thanks to a new partnership with Kate Spade, Fathom is about to get a whole lot more fashionable.
The New York Times T Magazine
To save the rest of us the trouble, Rosati started Fathom: guides, postcards and resources by journalists, tuned-in travelers and readers eager to share.
A site for anyone with wanderlust written and photographed by the people who actually get up and wander. A true source of genuine travel recommendations.
Your Next Trip Starts Here
Rosati and Gerba, whom we've long considered walking guidebooks, had a simple goal: create the travel site they want to read as travelers. Instead of characterless, luxury hotels (or hostels, for that matter), think charming bed-and-breakfasts. In addition to trendy restos, get the best pasta ever down that narrow alley to the left.
The Sunday Times of London
The Best New Travel Websites
The elegantly curated guides include hotels, restaurants, links to other sites and itineraries under headers such as It's My First Time or I'm Here on Business.
The Wild Blue Wander
New York startup Fathom serves up online guides like those magical emails, along with tools and stories, to get the aspiring airborne out of Dodge. The curatorial bent shouldn't surprise, given the site was founded by a pair of Daily Candy alums, Pavia Rosati and Jeralyn Gerba.
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I am sure you will keep going back to it.
Traveler Q & A: Pavia Rosati
We love Fathom and can't wait to see how it's going to develop.
The 11 Best New Travel Blogs of 2011
It is, in fact, a gorgeous — and gorgeously-written — new travel blog. If I had designers like that, I would be making Arianna Huffington money in travel journalism.
Wander Woman: Travel the World Without Leaving Your Desk
The website is an ode to wanderlust composed in colorful, off-the-cuff anecdotes and downright useful guides."
Meal Plan: Two Sites for the Globetrotting Eater
Explore this site by finishing the sentence, 'I travel for the...' After doing so, you'll find interviews with notable travelers, itineraries for cities around the globe and suggestions for restaurants from local chefs.
Food and Wine
Pavia Rosati and Jeralyn Gerba just launched the tip-filled fathomaway.com.
Pavia Rosati, Fathom, Travel Maven, Woman Entrepreneur
What I love is that she has taken all of her interesting experiences and business acumen and launched Fathom.
All we know is what Google Translator tells us. Hello to our new friends in Croatia!