Hotel Spotlight

Milan's New Eco Chic Hotel Knows How to Make an Entrance

by Jeralyn Gerba
All photos courtesy of Hotel Viu Milan.

Hotel Viu Milan

Milan, Italy
Modern, $$ (from $213)

Show-stopping fashion is what Milan knows best. So it comes as no surprise that the city's hotel newcomer knows how to make an entrance. Hotel Viu Milan, a Design Hotels property in the reenergized Porta Volta neighborhood, is an elegant contemporary tower that cuts quite a figure: On either side of the building, a botanical waterfall of trailing wisteria vines and jasmine spills over the roof and down eight floors of terraces. Impeccable Milanese design awaits inside: floor-to-ceiling windows, parquet oak floors, a large lobby fireplace, a beautiful dining room, and the city's only rooftop pool — complete with crafted cocktails and crazy panoramic city views.

At a Glance

Vibe: Eco chic elegance — with a scene.

Standout Detail: The innovative planting system inside and out.

This Place Is Perfect For: Design-conscious travelers, especially those who like to play host.

Rooms: Floor-to-ceiling windows flood all 124 rooms with sunlight. Monochromatic shades of luxe Venetian textiles, marble bathrooms, Malin + Goetz toiletries, and planted open-air terraces (in the deluxe rooms) add to the generally soothing, earthy feel.

On Site: Claim to the city's only rooftop pool, which also includes sweeping 360-degree views of the city. It's become something of an eternal summer cocktail party up there.

Food + Drink: Michelin star Giancarlo Morelli serves fourteen guests at his chef's table, a charming vintage communal kitchen table that feels like you're out in the country. Bulk Bar makes crafted cocktails, coffees, and light bites for guests who can spill out into the comfortable lobby lounge. For kids: cookies and milk on demand. The room service menu also caters to dogs.

Book It


Spend the night. Click here for reservations.


What to Do Nearby

The emerging Porta Volta neighborhood showcases the new against the old — ancient archways and glass skyscrapers, cool bars (like Dry and Baladin), and La Fabbrica del Vapore, a large green park filled with centuries-old monuments. The boutiques of Corso Como are in walking distance, as is Eataly.

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