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London shops

In London, love and scandal are considered the best sweeteners of tea.
– John Osborne

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Photo courtesy of Dover Street Market

Alexandra Soveral

  • East End, Beauty, $$$$ $$$
  • 97 Elgin Ave.
  • London, W9 2DA
  • +44-020-7266-3577
  • Website

Products are made from raw ingredients that are organically produced and blended by Alexandra herself. Try and stock-up on Angel Balm — a deep pore cleanser, regenerative mask, and soothing balm all in one. Book ahead for a bespoke facial or to create your signature scent.

Read more on Fathom: Hemsley + Hemsley's Guide to Living Well in London

Alfie's Antiques

  • Marylebone, Antiques, $$$$ $$$
  • 13-25 Church St.
  • London, NW8 8DT
  • +44-020-7723-6066
  • Website | Email

You could spend days pouring over the antiques spread over four floors of stalls in Marylebone. You'll find everything from classic cocktail shakers to Victorian jewelry, Art Deco furniture, old steamer trunks, and vintage clothing.


  • Mayfair, Boutique, $$$$ $$$$
  • 167 New Bond St.
  • London, W1S 4AY
  • +44-20-7493-6767
  • Website

The striking flagship shop consists of interconnected townhouses and a covered atrium. The collections are shown in small rooms that are gracefully linked. Of special note are the old books and prints.

Books for Cooks

  • Notting Hill, Bookstore, $$$$ $$
  • 4 Blenheim Crescent
  • London, W11 1NN
  • +44-20-7221-1992
  • Website

Follow your nose down Notting Hill to the cookbook heaven and test kitchen. When you're done working up an appetite perusing the 8,000 odd books, stop by the cafe in the back where resident chefs bring those recipes to life.

Brixton Food Stalls

  • South London, Market, $$$$ $
  • Brixton Station Rd.
  • London, SW9 8PD
  • Website

Open daily from 8 a.m., the food stalls inside Brixton's Village and Market Row sell everything from Osaka-style okonomiyaki street food to jerk chicken to sourdough pizzas, reflecting the neighborhood's multicultural history. There's also long-standing community markets for fresh produce and internationally sourced ingredients. In between all the snacking, shop for tchotchkes at the crafts and vintage stalls.

Broadway Market

  • East London, Market, $$$$ $
  • Between Westgate St. and Andrew's Rd.
  • London, E8 4QJ
  • Website

Every Saturday morning, young bohemians and trendy grandmas congregate on a little street between Regent's Canal and London Fields. The pedestrian-only street fair is filled with vintage clothing, scenester pubs, street food, and fresh produce. A great place for people-watching.

Read more on Fathom: How Locals Spend a Saturday at Broadway Market

Burlington Arcade

  • St. James's, Market, $$$$ $$$
  • 51 Picadilly
  • London, W1J 0QJ
  • +44-20-7493-1764
  • Website

Built in 1819, this was England's first shopping arcade, so think of it as the proto-mall. A mix of antiques, jewlery shops, and modern luxury brands like Penhaligon's, Vilebrequin, and Larduree. (Here's a map.) The grand shopping continues across the street at Piccadilly Arcade.

Columbia Road Flower Market and Shops

  • Bethnal Green, Market, $$$$ $
  • Columbia Road, between Gosset St. and Hackney Rd.
  • London
  • Website | Email

The short shopping strip is sleepy or closed early in the week, and thriving from Thursday to Sunday. Charming shops sell antiques, housewares, jewelry, and garden gear, most notably Vintage Heaven (#82), Far (#124), and Three Letter Man (#146). Yes, there are galleries, too, and watering holes like Campania Gastronomia. On Sundays, the bustling Flower Market lining the street makes it a lively, boho destination.

Content Beauty

  • Marylebone, Beauty, $$$$ $$
  • 14 Bulstrode St.
  • London, W1U 2JG
  • +44-020-3075-1006
  • Website

Stocking only natural and organic products, Content Beauty is the go-to for organic skin care. Founder Imelda Burke has uncompromising values and a wealth of knowledge on all things natural, organic, and holistic.

Read more on Fathom: Hemsley + Hemsley's Guide to Living Well in London

Daunt Books

  • Marylebone, Bookstore, $$$$ $
  • 83 Marylebone High St.
  • London, W1U 4QW
  • +44-20-7224-2295
  • Website | Email

Daunt has branches throughout London, but the two-storefront Edwardian location in Marylebone is the one to visit for the skylights, endless oak shelves, three floors, atrium, stained glass windows, and, yes, books, including a vast travel section. 

Dover Street Market

  • Mayfair, Boutique, $$$$ $$$
  • 17-18 Dover St.
  • London, W1S 4LT
  • +44-20-7518-0680
  • Website | Email

Comme des Garçons designer Rei Kawakubo's retail concept includes six floors of well-known and emerging designers. An edgy sensibility is evident in all the clothes, accessories, and products. There's a lovely cafe on the top floor. 

The Ginger Pig

  • Marylebone, Specialty, $$$$ $$$
  • 8-10 Moxon St.
  • London, W1U 4EW
  • +44-20-7935-7788
  • Website

One of the city's best meat purveyors has seven locations around town and holds small classes daily at the Marylebone and Shepherds Bush outposts. Come during lunchtime for hot roast meat sandwiches and sausage rolls to go, then amble over to Regent's Park for a picnic. Come back at night for a class on pork, beef, poultry, lamb, seasonal game, and sausage making.


  • Soho, Department Store, $$$$ $$$
  • Regent Street
  • London, W1B 5AH
  • +44-20-7734-1234
  • Website | Email

Old and new England meet in the Tudor-style building, which make this more charming than any of the Oxford Street department stores nearby. New designers and beauty products sell as well as the classic dressmaking fabrics and haberdashery.  


  • Dalston, Concept Store, $$$$ $$$
  • 18 Shacklewell Lane
  • London, E8 2EZ
  • +44-020-7275-7265
  • Website | Email

Online, it's a platform for emerging men's and women's fashion, music, and books. In the physical world, the recently refurbished edgy Dalston shop is a boutique, a record store, a performance space, a library, and a club. They like to keep it loose at the Late Night Chameleon Cafe. Entry is by appointment only and is easy to arrange by phone or email to

Lock & Co. Hatters

  • Soho, Specialty, $$$$ $$$
  • 6 St. James's St.
  • London, SW1A 1EF
  • +44-20-7930-8874
  • Website

With a royal warrant, this is the place to go to for the quintessential English hat. Pick up top hats and bowlers for race days, shop for classic and contemporary Panamas, try on a traditional tweed cap, or marvel at couture millinery.

London Silver Vaults

  • Holborn, Vintage, $$$$ $$$
  • Chancery Lane
  • London, WC2A 1QS
  • +44-20-7242-3844
  • Website | Email

It opened in 1876 as an underground storage facility for the wealthy. Over time, the families moved out and the silver dealers moved in. In addition to silver, the collections include Old Sheffield Plate, modern silver, jewelry, and watches.

Maltby Street Market

  • Southwark, Market, $$$$ $$
  • 41 Maltby St.
  • London, SE1 3PA
  • +44-20-7394-8061
  • Website | Email

Unlike the organized (and touristy) Borough Market nearby, this is a tight community of food artisans and gastronomic lovers. Come early on Saturday mornings to shop farm-fresh vegetables and fruit, oven-hot loaves from St. John Bakery, and loose tea from My Cup of Tea. Do lunch at LASSCO Ropewalk, featuring beautiful industrial fittings and antique wares.

Read more on Fathom: How Locals Spend a Saturday: Eating on Maltby Street

The New Craftsmen

  • Mayfair, Boutique, $$$$ $$
  • 34 N. Row
  • London, W1K 6DG
  • +44-20-7148-3190
  • Website

A boutique that celebrates the best in British craftsmanship. In addition to selling a curated collection of products for the home, it operates as a creative workshop where makers can meet shoppers.

Read more on Fathom: Interview with The New Craftsmen Co-Founder

Rigby & Peller

  • Knightsbridge, Clothing, $$$$ $$$
  • 2 Hans Rd.
  • London, SW3 1RX
  • +44-20-7225-4760
  • Website

Started in London's West End in 1939, Rigby & Peller has since grown to have nine shops around the city and more outposts globally. But they hold on to time-honored traditions of proper fittings and have been providing bespoke undergarments to the Queen since 1960.

Rye Wax

  • Peckham, Music and Movies, $$$$ $$
  • Bussey Bldg., Basement, 133 Rye Ln.
  • London, SE15 4ST
  • +44-20-7732-3176
  • Website

Shop for new and second-hand vinyl, graphic novels, comics, and zines. Stay a little longer at the cafe/bar for tacos done UK style, live shows, and drinks with other music-loving folks. For serious record-hunting, there's also YAM Records and Do!!You!!! Records down the street.

Savile Row

  • Westminster, Clothing, $$$$ $$$
  • Between Conduit St. and Vigo St.
  • London, W1S 2ER
  • About

There's no dress code at word, but a stop on this iconic street will make sure you'll want to leave with a debonair suit. Some of history's sharpest — Winston Churchill, Prince Charles, Jude Law  got their duds from this little Mayfair row. Henry Poole, the creator of the dinner jacket, opened shop here in 1846; look for the showroom at 15 Savile Row.


  • Mayfair, Barbershop, $$$$ $$$
  • 9 Curzon St.
  • London, W1J 5HQ
  • +44-20-7499-1850
  • Website

A traditional gentleman's barber open since the late 19th century also stocks excellent grooming products. While an old-fashioned shave is only available by appointment, you can walk in anytime to pick up shaving cream in big tubs or travel-size tubes. Store clerks are happy to offer samples if you ask politely.

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